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The artist donates his £25k prize Mercury Prize to grassroots concert halls

The singer receiving his trophy in Newcastle
The musician won the Mercury Prize last month in the North East

The star has donated the full amount of his £25k Mercury Prize winnings to the MVT, which works to preserve the UK's small music venues.

Fender was presented with the prize on 16 October as his latest record his work was chosen as the best record of the past year.

Fender has chosen to give the cash to the Music Venues Trust, in appreciation of the vital role grassroots venues had in his beginning days.

"As an artist would not have achieved my current career if it hadn't been for all the performances I did around the North East, and beyond, when I was starting out," stated Sam Fender. "These locations are renowned, but they are facing challenges."

Beginning in 2023, at least 150 of these locations have permanently closed – roughly 16 percent of the total UK scene.

In the last year, major artists including Pulp, the group Coldplay, the singer Katy Perry and Ed Sheeran have all aided the Music Venues Trust in its attempts to support the industry, by including a modest fee to their ticket costs, which benefits independent venues.

Fender also took part, generating in excess of £100,000 on his 2024 arena tour to assist thirty-eight local spots across England, Scotland, and Wales.

The money assisted venues that were dealing with potential shutdown due to issues arising from floods, blazes and family tragedies, as well as licensing issues, court cases and neighbor objections.

Other venues received financial assistance in improving infrastructure and technical equipment that helped musicians and audiences.

"The concept that money from shows in major spaces backs the local stages, where it all starts for performers like me, is just logical," Fender has said.

The band Pulp on stage
They are among the artists who gave their honor winnings to non-profits

Fender is not the first artist to give his Mercury Prize winnings to worthy causes.

Back when they received the award in the year 1996 for their record Different Class, frontman the singer stated that the group would contribute their cash to the non-profit War Child.

In 2002, rapper and singer Ms Dynamite divided her bounty across several charities, including the children's charity and a charity for Sickle Cell.

"I also donated a grand to Highgate Newtown, to their classes, because I did gymnastics when I was a child and they required better apparatus," she shared with outlets.

Previously, they donated their funds to the community center that nurtured their band, as well as other local music groups.

Additionally winners that year M People gave their prize to a charity for MS after a close contact was found to have the condition.

"Receiving the award was ample," said vocalist Heather Small. "The cash was the cherry on top but we didn't need the cherry, because we had the cake. So our winning touched somebody else's life."

Recently, the Music Venues Trust shared it had saved two local spots in south-east England, by placing them under public stewardship.

The first in Southampton and The Croft in that location were purchased under the community ownership program, which is backed by the arts council and supporters who acquire "ownership units" in the venues.

GM
The writer

Gabriella Mullins

A cognitive performance coach specializing in mindfulness techniques for urban professionals.

London Ace Focus

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